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DEVELOP A DIGITAL MARKETING STRATEGY BY ATTENDING INNOVATIVE ERNACT WORKSHOP

written by Stephen Maguire July 16, 2014
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The importance of having an online presence for your business is paramount, as we continue to propel ourselves into a world of consistent technological advances it’s vitally important your business has the online capabilities to compete.

Having a presence online without a strategic digital marketing plan could be catastrophic for a new start up business or a SME.

ERNACT are hosting a FREE workshop this Thursday July 17th at the LYIT Campus in Letterkenny.

The workshop starts at 9.30 am and will last until 2pm.

Are you an SME based in Donegal and do you need to develop a digital strategy to improve your presence online?

If so this one day workshop is vital for you to develop, understand and implement the changes required to your business.

This one day workshop will focus on the following topics.

  • Growth of digital economy in Ireland
  • Business drivers and benefits of broadband
  • Characteristics of digital consumer
  • Key steps to develop a digital strategy

The primary emphasis will be on the digital strategy dimension.

Web analytics to drive strategy and how to integrate marketing applications to help boost and streamline marketing activities will also be addressed.

This workshop will provide a strategy roadmap for each participating business which can be built in to your overall business planning process.

The template provided during the training will be comprehensive and will use best practice to really allow participants embrace the opportunity that broadband and connectivity can offer to grow your business.

There will be a major focus on setting up and using analytics to measure and gain key strategic insights to your business going forward.

To register, please e-mail catherinemuldoon@eircom.net or call 074-91-68212.

DEVELOP A DIGITAL MARKETING STRATEGY BY ATTENDING INNOVATIVE ERNACT WORKSHOP was last modified: July 16th, 2014 by Stephen Maguire
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Stephen Maguire

Stephen Maguire is the co-founder of Donegal Daily. He has worked as a reporter for almost 30 years starting locally with the Donegal Peoples Press before moving to the Mirror Group. He continues to contribute daily to national media outlets including the Irish Times, RTE, the Irish Independent, Irish Sun, Irish Mirror, Irish Star, the Daily Mail and the Examiner.

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