Donegal businesses are cashing in on the strength of sterling with a jump in visitors from across the border.
Letterkenny is noticing a lift in shoppers from across the border due to the strength of sterling.
Sterling is now at a two year high against the euro at €1.28 to £1.
The situation means that consumers from across the North are now shopping, taking breaks and even having their weddings in Donegal.
Toni Forrestor, CEO of Letterkenny Chamber, said there is a definite increase in the amount of business coming from across the border in recent months.
And she says it’s a win, win situation for the local economy.
“Letterkenny businesses have always offered good rates to our Northern visitors.
“But the jump in the strength of sterling means that they are getting even more buying power.
“We have certainly noticed the number of visitors from the North has increased in recent months.
“It also means that some local sectors who would have traditionally went into the North for grocery shopping are staying local and finding good value here.
“All in, it’s very good news for the local economy in Donegal,” she said.
Some of the larger retailers such as Penneys have also reported large volumes of sterling passing through their shops as they offer favourable rates.
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