A new deluxe studio called ‘The Directors Lounge’ has become a massive hit with movie fans at Eclipse Cinemas Lifford-Strabane.
The Directors Lounge offers customers a new premium cinema experience where one electric recliner replaces four standard cinema seats. The chairs recline back and lift your feet up with the touch of a button.
To enhance the experience, the cinema is offering hot food such as pizzas and hot dogs at all shows plus wines and prosecco at evening showings which can be delivered to your seat.
The food comes from the cinema’s in-house café bar Extras which opened last summer serving Italian coffee, teas, pizzas, hot dogs, loaded nachos, wines and is now serving the new gelato premium ice-cream.
General Manager Louise Grieve Doherty explained: “We already offer some of the lowest cost cinema tickets in ROI for normal showings plus low cost deals like kids club at €2.30/£2 and Crazy Tuesdays €4.50/£4, so the Directors Lounge is targeting those who are willing to pay a little extra for a more premium experience, and to date feedback has been very positive.”
Tickets for showings in the Directors Lounge are just €1.50 extra, and super comfortable seats are not the only benefits.
Eclipse Cinemas Lifford-Strabane is a family-owned business, Director Daniel Barrett explained “The cinema industry has come a long way since my father opened the cinema in 1996, people expect more than just a seat, popcorn and a movie. We now are offering hopefully one of the best cinema experiences you can get on the island of Ireland and it’s not all about the premium seats.
“It’s also about the products we sell, our homemade popcorn, the Lavazza coffee, the Quinns Premium Gelato Ice Cream to name a few. The Directors Lounge of course also features 4K projection which offers eight times the pixels of standard cinema.”
The Directors Lounge to date has been a great success with numerous shows selling out , it is also available for private hire. Due to its exclusivity to avoid disappointment it is recommended booking your allocated seat online at www.eclipsecinemas.com. Plus, customers will soon be able to pre order their meal!