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James puts music in ‘motion’ for international artists at CoLab

written by Stephen Maguire December 9, 2020
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Innovation centres across Donegal are hubs of creativity.

This week we showcase a talented motion graphics artist who works from Colab developing amazing original animations for live music events.

James Doherty is a motion graphics designer from Donegal who has cornered a niche for making eye-catching film canvasses for some of the biggest names in music.

The Letterkenny man has created astonishing concert animations for artists like Billie Eilish, Khalid, Tame Impala, Katy Perry and Shania Twain.

James set up Greeble.tv in 2018 and works from Colab, however, his creations are enjoyed internationally across Europe and the US.

“I love music and I realised that creating motion graphics for live music events was a real passion. I felt I could make a contribution to the artist’s material through creating pieces which help to deepen the overall audience experience,” explained James.


James created a digital fantasy world for J Balvin which was broadcast in the game Fortnight at Halloween this year. It had an audience of a few million and was featured in the New York Times.

James creates motion graphic displays for the tour theme but also for individual songs which are featured during the show.

He adds “Live concerts bring people together and I want to make that collective experience even more enjoyable. I always try to reflect what the musician is trying to achieve and work closely with them to do that. You want the audience to be moved.’

The animations and fantasy worlds James creates are the main backdrops of the concert and feature on multiple gigantic screens, sometimes the size of small buildings.

“With big-screen visuals you can feel it,’ he says and continues “Artists want their audience to have a complete immersive experience and motion graphics on stage can play a big part in that. In fact, audiences now expect it.’

He returned to Donegal this year, ‘I’m here because this is home and it’s a great place to work,’ he continues, ‘most of my clients are based in the LA and UK, they don’t seem to mind where I’m based.’

He has also just completed a short film backed by Screen Ireland, ‘Neon and Argon’ to be released in 2021.

Talking about using the coworking space at Colab James is adamant, “Virtual communities are great but they’re not the same as meeting real people. At Colab the feeling is that these people get things done. I’ve found being there has helped me to focus.

Animation for Tame Impala. Coachella tour 2019.

“I enjoy creating art that supports music. It’s important to be around people and other businesses even if they’re in a completely different line of work. It helps to feed your creativity. I feel supported at Colab and find it a very positive place to be.”

There is a network of innovation centres across Donegal who offer an extraordinarily high standard of co-working spaces equipped with exceptional communications tech and office support in Letterkenny, Stranorlar, Inishowen and Gweedore.

Innovation hub contacts a cross Donegal…..

Colab contact Patsy 074 9186703 patrick.donaghy@lyit.ie

THE BASE office and co-working space, contact leah@thebaseenterprise.ie or +353 87 607 5555.

Inishowen Digital Hub 087 7144033 kevinmcshane@inishowendigitalhub.com

gteic at Údarás an Gaeltachta 087 2313504 gaothDohbair@gteic.ie

James puts music in ‘motion’ for international artists at CoLab was last modified: December 9th, 2020 by Stephen Maguire
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Tags:
CoLabJames Dohertyletterkennymotion graphicsTame Impala
Stephen Maguire

Stephen Maguire is the co-founder of Donegal Daily. He has worked as a reporter for almost 30 years starting locally with the Donegal Peoples Press before moving to the Mirror Group. He continues to contribute daily to national media outlets including the Irish Times, RTE, the Irish Independent, Irish Sun, Irish Mirror, Irish Star, the Daily Mail and the Examiner.

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