The latest Irish-language crime drama, Crá, captivated viewers last night as it premiered on TG4.
The six-part series, filmed in Donegal, delves into a murder mystery in a rural village.
The stunning Donegal landscapes provide a unique and visually arresting setting, elevating the show’s atmospheric tension.
CRÁ follows Garda Conall Ó Súilleabháin (Dónall Ó Héalaí, Monster, Foscadh) as he investigates his mother’s death 15 years ago. Alongside true-crime podcaster Ciara-Kate (newcomer Hannah Brady), Conall’s pursuit of justice leads him to confront the silent moral codes of his village.
CRÁ – Photo: TG4
CRÁ – Photo: TG4
Viewers have praised the cast and award-winning creative team behind the show.
The series stars Dónall Ó Héalaí, Alex Murphy (The Young Offenders), and Hannah Brady, with a strong supporting cast including Barry McGovern (Obituary), Róisín Murphy (Vikings), Tara Breathnach (Borderline, Dune 2), Caoimhe Farren (The Woman in the Wall), and Alan Mahon (King Frankie).
Writers Doireann Ní Chorragáin and Richie Conroy (Fran the Man) and award-winning director Philip Doherty (Redemption of a Rogue) bring their vision to life with stunning results.
Máire Ní Chonláin, Executive Producer and Commissioning Editor for TG4, remarked, “CRÁ is an evocative drama that’s already resonating with audiences.”
A striking billboard was launched in Dublin this week to promote the show.
CRÁ Billboard Reveal over 3 days on Eglinton Road, Donnybrook
In a haunting recreation of a crime scene, the billboard used lightweight replica soil, grass, and crime scene props, inviting passersby to engage with the mystery that CRÁ brings to the screen.
Out-of-home specialist PML Group coordinated the campaign, with creative direction from The Tenth Man, media planning by Zenith, and the build by special projects company Eclipse Media. Media placement was managed by JC Decaux.
Máire added: “The creativity and detail of the Donnybrook billboard build on the mystery, adding a unique anticipation for the series.”
Darach Ó Tuairisg, Executive Producer for Fíbín Media, shared, “This billboard campaign, with its haunting design and authentic atmosphere, perfectly captures the tone of CRÁ. We’re thrilled by the positive viewer response to the premiere and proud to offer all six episodes on TG4.ie.”
Commissioned by TG4 and BBC Northern Ireland, CRÁ was made possible with support from Fís Éireann/Screen Ireland, Coimisiún na Meán, and Northern Ireland Screen’s Irish Language Broadcast Fund. With APC (About Premium Content) as the international distributor, CRÁ stands poised to attract global audiences drawn to the growing trend of foreign-language crime dramas.
Experience the mystery and suspense of CRÁ with all six episodes available now on the TG4 Player: CRÁ Boxset
