The price of a pint of plain is to be hiked up by four cent in August.
Guinness brewer Diageo confirmed the move today.
The average price of a pint in Donegal is around €5.20.
But spare a thought for city drinkers who will have to shell out over €6 when the new hike comes in.
The new price hikes will also apply to Diageo’s other brands including Carslberg, Harp, Smithwicks, Rock Shore and Hop House 13 brands in Ireland.
Diageo has confirmed the price rise, citing higher input costs. The price only affects the on-trade meaning drinks sold in pubs and restaurants.
The Vintners’ Federation of Ireland (VFI), which represents publicans said the price increase is poorly timed and deeply unfair to both consumers and publicans.
A Diageo spokesperson confirmed prices it charges publicans will rise for deliveries from August 14.
“We continue to experience rising input costs across our business operations in Ireland. We are working to manage and absorb much of this, but to maintain a sustainable business, we have written to our customers in the on-trade to advise them of an increase on draught beer list prices of 4 cent per pint. The price change will be applied across the entire draught beer range and will take effect from 14th August.”
